Louise x Harveys bringing colour to our homes.

Harveys wanted to increase their presence in the retail park against well known competitors such as DFS and SCS, highlighting their higher quality and value for money whilst tapping into the design conscious shoppers of MADE.com, Swoon Editions and Habitat. So they created a collection designed by Louise Redknapp who, apart from Eternal and Strictly, is known for her fashion and style credentials via her blog A Style Album.

Our brief was to create a full TTL campaign to promote the collection; turning around the consumer perception of the brand, increasing footfall and sales in store and online.