about me – Sarah Did This

I’m sarah — a senior creative and art director with a love for ideas that stick.

I come up with big ideas and bring them to life across TV, social, OOH and experiential. From writing scripts and creating treatments to designing assets and building out full campaigns, I craft work that lives in both digital and physical spaces — and actually connects.

Once a graphic designer with a photography side hustle, I found myself craving more creative space — not just to execute, but to shape the bigger picture. Naturally, I merged the two and became an art director – the hands-on, get-stuck-in kind – acutally my toxic trait is thinking “I could do that.” Which means I’ve also dabbled in video editing, motion graphics, retouching, and a bit of illustration. I’ll happily pull together a dreamy mood board, source the perfect photographers or directors, and then mock up a set of social posts or design a 48 sheet to bring it all to life.

Whilst my favourite place is on set (closely followed by the edit suite), whatever stage I join a project, I’m here for it. I just love making stuff.

Outside of work, you’ll find me climbing rocks, chasing waves, skiing slopes, cycling trails or off-grid in my self-built campervan (or working on it).

Awards